Tag: Sales

Performance Excellence in Marketing, Sales and Pricing Leveraging Change, Lean and Innovation Management

English | 2022 | ISBN: 3031100964 | 286 pages | True PDF EPUB | 54.34 MB
The increasing interconnection and the unlimited exchange of data and information has led to a maximized transparency of globally offered and sold products and services. The desires, needs and wants of the consumer are the critical issues today in creating new or offering existing products and services. This book outlines successful marketing and sales strategies with a clear focus on practical relevance. It provides a systematic overview and description of selling, pricing and negotiation concepts which enable the reader to apply the best-case scenario in their company. Tools such as the marketing mix or marketing strategies are well explained for practical application in industry. The book also integrates elements of change, lean and innovation management as drivers for performance excellence.


The Sales Enablement Playbook

Cory Bray, "The Sales Enablement Playbook"
English | ISBN: 1546744762 | 2017 | 164 pages | EPUB | 1485 KB
In The Sales Enablement Playbook, sales veterans Cory Bray and Hilmon Sorey provide insights into creating a culture of sales enablement throughout your organization.This book provides a series of stand-alone chapters with frameworks and tactics that you can immediately implement, regardless of company size or industry.Whether you are a sales executive, sales practitioner, or a non-sales executive looking for ways to impact growth, The Sales Enablement Playbook will help you identify your role in a thriving enablement ecosystem.


The LinkedIn® Book For Sales and Marketing

The LinkedIn® Book For Sales and Marketing by Scott Aaron
English | 2022 | ISBN: N/A | ASIN: B0BC6KWPS7 | 115 pages | EPUB | 0.32 Mb
Here are some key things to understand:LinkedIn is proven to be 277% more effective for lead generation than Facebook.On LinkedIn, you are allowed six times more connections than you are on Facebook. You get to have 30,000 connections on LinkedIn compared to only 5000 on Facebook.The average income of someone on Facebook and Instagram is $30,000 per year or less, while the average income of someone on LinkedIn is $100,000 per year or more.You have to look at the age demographics. The main age demographic for someone on Facebook and Instagram is 18-29 years old, while LinkedIn users tend to be 30-55 years old.