Published on: 09/2021
Created by: Mark Gatter | Video: MP4, H.264, 1280×720 | Audio: AAC, 48000 Hz, 2 Ch
Language: English | Genre: e-Learning | Duration: 01:18:37 | ✅
Free Download File Size: 749.04 MB
Advertising is everywhere and advertisers often employ powerful (and sometimes questionable) techniques to grab your attention and get their message across. These techniques can be so powerful, that throughout the course, Mark makes a point of stressing the importance of using them for good versus evil!
Mark starts the course by covering the technical details of ad design but then quickly shifts the focus to clarifying the fine lines between design and ethical principles. He gives examples, both from his own professional practice as well as other well-known cases, which help to illustrate the value and importance of ethical design.
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