Tag: Creative

Free Download Nicole Crowell – Creative Strategy Master Course Download File Links
It’s 2024. We all (hopefully) know that the biggest lever in the ad account isn’t structurally hacking the campaigns or crafted 1% lookalike audiences..
It’s the creative process.
Meta was quite literally quoted in their last conference saying “56% of all auction outcomes can be attributed to creative” -Meta
Ad Creatives is the new way to target customers. We need to connect with prospects on a EMOTIONAL level.
We cannot build desire. But we CAN lean into the desires our audience already has using our ad creatives.
It’s simple: better ad creatives = better targeting, better return on adspend, more revenue, & happier customers 🚀🚀🚀
Designed for fellow creative strategists, media buyers, and other marketing roles.
In this course I’ll being going DEEP into the following:
✅ Creative Strategy 101
✅ Foundational Learning & Resources
✅ Roles & Responsibilities
✅ Master Creative Strategist Tool Kit
✅ The 9 Pillars of Creative Strategy (the bulk of this course)

Free Download You and ChatGPT – Creative Intelligence: Explore the technology and learn to use it to boost your career and achieve your goals
by Leonardo Caldeira
English | April 7, 2024 | ASIN: B0D159HQS9 | 80 pages | PDF | 21 Mb

Free Download Sean Prentiss, "The Science of Story: The Brain Behind Creative Nonfiction"
English | ISBN: 1350083887 | 2020 | 256 pages | PDF | 2 MB
Bringing together a diverse range of writers, The Science of Story is the first book to ask the question: what can contemporary brain science teach us about the art and craft of creative nonfiction writing? Drawing on the latest developments in cognitive neuroscience the book sheds new light on some of the most important elements of the writer’s craft, from perspective and truth to emotion and metaphor.

Free Download Julie Lyonn Lieberman, "The Roaring Brook Fiddler: Creative Life on the Wings of an Empath"
English | ISBN: 1667834452 | 2022 | 340 pages | EPUB | 961 KB
What does it take to live a creative life of conscience? To transition from a loving cocoon out into a harsh world that seeks the rational above fantasy, snubs creativity, and seeks money above all else?

Free Download The Art of Upcycling: Creative Ways to Make Something Beautiful Out of Trash, Thrifted Finds and Everyday Recyclables by Emma Foss
English | October 31, 2023 | ISBN: 1645677850 | 144 pages | MOBI | 102 Mb
Upgrade Your Upcycling Game!

Free Download Sustainability in Creative Industries: Sustainable Entrepreneurship and Creative Innovations―Volume 1
English | 2024 | ISBN: 3031484525 | 207 Pages | PDF EPUB (True) | 78 MB
This book discusses a compelling array of topics at the intersection of entrepreneurship, education, and technological innovation within the creative industries. It delves into a captivating exploration of sustainable entrepreneurship in Part 1, where key characteristics of sustainable entrepreneurs and factors influencing entrepreneurial intention are dissected. By unearthing the nexus between entrepreneurial alertness, networking capability, and venture performance, it provides intriguing insights into sustaining traditional crafts and brands amid the COVID-19 pandemic. The following parts not only unveil current innovative pedagogical strategies in creative design education but propels you into the future, exploring the harmonious fusion of academia and industry in sustainability-driven programs.

Free Download Jack Zipes, "Speaking out: storytelling and creative drama for children"
English | 2004 | pages: 235 | ISBN: 0415966612, 0415966604 | PDF | 4,0 mb
In his successful Creative Storytelling, Jack Zipes showed how storytelling is a rich and powerful tool for self-expression and for building children’s imaginations. In Speaking Out, this master storyteller goes further, speaking out against rote learning and testing and for the positive force within storytelling and creative drama during the K-12 years.

Free Download Vern Neufeld Redekop, "René Girard and Creative Reconciliation"
English | ISBN: 0739169009 | 2014 | 424 pages | EPUB, PDF | 797 KB + 2 MB
The contribution of this book to the field of reconciliation is both theoretical and practical, recognizing that good theory guides effective practice and practice is the ground for compelling theory. Using a Girardian hermeneutic as a starting point, a new conceptual Gestalt emerges in these essays, one not fully integrated in a formal way but showing a clear understanding of some of the challenges and possibilities for dealing with the deep divisions, enmity, hatred, and other effects of violence. By situating discourse about reconciliation within the context of Girardian thought, it becomes clear that-like Peter who vowed he would never deny Jesus but ended up doing it three times-any of us is susceptible to the siren call of angry resentment and retaliation. It is with a profound awareness of the power of violence that the emergence of mimetic discourse around reconciliation takes on particular urgency.

Free Download SARK, "Make Your Creative Dreams Real: A Plan for Procrastinators, Perfectionists, Busy People, and People Who Would Really Rather Sleep All Day"
English | 2004 | ISBN: 0743229215 | EPUB | pages: 240 | 8.7 mb
"I wanted to write a book to help all the creative dreamers make their creative dreams even more real….I have a lot to share about struggle and success, and the long flat places in between. My experiences as a recovering procrastinator and perfectionist give me a keen understanding of how they work to delay creative dreams (and why that’s sometimes a good thing). I admit my ‘splendid imperfections’ because I know that my mistakes and stumblings can be of use to others."

Free Download Ethan Bodnar, "Creative Grab Bag: Inspiring Challenges for Artists, Illustrators and Designers"
English | 2009 | ISBN: 1600611478 | PDF | pages: 231 | 24.2 mb
Push the Limits of Your Creativity