Tag: Experiential

Loving Immigrants in America An Experiential Philosophy of Personal Interaction


Free Download Daniel Campos, "Loving Immigrants in America: An Experiential Philosophy of Personal Interaction "
English | ISBN: 1498547842 | 2017 | 282 pages | EPUB | 2 MB
At once narrative and reflective, Loving Immigrants in America: An Experiential Philosophy of Personal Interaction is a philosophical account of Daniel Camposʼs experience as a Latin American immigrant to the United States of America. A series of interrelated personal essays together convey this experience of walking or sauntering, going on road trips, reading American literature in the southern United States, playing association football (soccer or fútbol), churchgoing, and Latin dancing in the U.S. This book’s central motif is the caring saunterer, who is understood to be a person who makes him or herself at home anywhere, even as a Latino immigrant in the U.S. The narrative essays convey one immigrant’s experience seeking an affective, social, and intellectual home in a new land. The intertwined philosophical reflections lead to the recommendation of an ethic of love-resilient love-for the day-to-day interactions and long-term relations between immigrants and hosts in this country.

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Experiential Visualization in Architectural Design Media How It Actually Works


Free Download Vincent B. Canizaro, "Experiential Visualization in Architectural Design Media: How It Actually Works "
English | ISBN: 103235710X | 2023 | 202 pages | PDF | 8 MB
Experimental Visualization in Architectural Design Media: How It Actually Works is a theoretical, practical, and interdisciplinary account of the tools used by architects and designers. The book focuses on the how these tools influence their ability to envision and craft the future experiential reality of buildings and environments. The book is structured around two parallel sets of questions. The first, concerns the effects of various media on the designer’s understanding of their work in experiential terms. The media considered include the process of design-build, standard media such as scale model building, hand drawing, drafting, and extends into the now dominant digitally based design media of BIM, digital modeling, and emerging VR technologies, such as Enscape. The second line of questioning seeks patterns of use and other attributes designers deploy in practice to achieve an experiential and meaningful understanding of their work, with and through each medium.

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Experiential Marketing; Case Studies in Customer Experience


Free Download Experiential Marketing; Case Studies in Customer Experience By Wided Batat
2021 | 346 Pages | ISBN: n/a , ASIN: 2020033993 | PDF | 27 MB
Experiential marketing has become an indispensable tool for all types of businesses across multiple sectors. This book provides an all-encompassing, practical, and conceptual map of contemporary experiential case studies, which together offer insights into this exciting approach to customer experience.Experiential Marketing incorporates 36 international case studies from 12 key sectors, from technology, consumer goods, and B2B to luxury, events, and tourism sectors. With a selection of case studies from leading brands, such as Coca-Cola, Nutella, Chanel, NASA, The New York Times, Pfizer, and Amtrak, the reader will learn and practice the experiential marketing tools and strategies through these examples. Expert testimonials, practical applied exercises, and the author’s online videos provide both theoretical foundations and concrete application.This is a must-read for advanced undergraduate and postgraduate Marketing and Customer Experience students and an excellent teaching resource. It should also be of great use to practitioners – particularly those studying for professional qualifications – who are interested in learning experiential marketing strategies and developing knowledge about the way big brands in different sectors are designing the customer experience online and offline.Online material includes lecture slides, a test bank of questions, an instructor’s manual, and explanatory videos.

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Cognitive Behavioral Therapy for Beginners An Experiential Learning Approach


Free Download Amy Wenzel, "Cognitive Behavioral Therapy for Beginners: An Experiential Learning Approach "
English | ISBN: 1138960586 | 2019 | 230 pages | PDF | 2 MB
Cognitive Behavioral Therapy for Beginners lays out an experiential learning program replete with exercises to guide new clinicians, as well as more experienced therapists re-specializing in CBT, through the process of systematically implementing successful CBT interventions both for themselves and their clients. Each chapter examines a key construct in understandable terms, presenting an overarching view of how clinicians put these concepts and techniques into practice in typical as well as in difficult or unexpected scenarios. Readers will come away with a deep understanding not just of the standard principles of CBT but also of the real decisions and strategies that allow seasoned therapists to implement these principles in a way that maximizes the benefit to clients.

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